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2180: Public Relations Writing

Same as ENGL 2188. Prerequisites: COMM 1150 or ENGL 1100 or MEDIA ST 2180. An introduction to the process of planning, producing, and evaluating messages in public relations. Examines various forms of contemporary public relations writing, with special emphasis on preparation of messages for different media and audiences, setting long-range and short-term goals and objectives, and identifying appropriate message channels.
  • Credits:
    106234

Section 001